Welcome to Insights for Agents, where we dive deep into the experiences and wisdom of real estate professionals. In this episode, Tom Heath interviews Julia Van Valkenburg, a REALTOR with OMNI Homes International, who brings a unique blend of creativity, empathy, and expertise to the real estate industry. Julia’s journey from film school to real estate is filled with insights and inspirations that are sure to resonate with anyone in the field.
From Film School to Real Estate: Julia’s Journey
Julia Van Valkenburg’s path to real estate is anything but typical. Initially pursuing a degree in film, Julia discovered her passion for storytelling and visual presentation. These skills have seamlessly transitioned into her real estate career, allowing her to create compelling narratives around the homes she lists. Julia’s background in marketing and film provides her with a unique edge, enabling her to showcase properties in innovative ways that attract potential buyers.
Despite only being in the industry for a short time, Julia has made a significant impact. She got her real estate license nearly two years ago but has been actively working for about a year and a half. Julia’s transition into real estate was driven by her love for the process of buying and selling homes, as well as a deep interest in the legal and procedural aspects of the industry.
Julia’s journey highlights the importance of transferable skills and the value of diverse experiences. Her creative background not only sets her apart but also enhances her ability to connect with clients and present homes in a visually appealing and engaging manner.
Helping First-Time Homebuyers: A Passion Realized
One of Julia’s primary motivations for entering real estate was her desire to help first-time homebuyers. Drawing from her own experience as a first-time buyer, where she felt lost and unsupported, Julia is dedicated to providing the guidance and hand-holding that new buyers often need. She understands the complexities and emotions involved in purchasing a home and strives to make the process as smooth and transparent as possible.
Julia emphasizes the importance of clear communication and breaking down industry jargon for her clients. She believes that educating buyers about each step of the process empowers them to make informed decisions. Her empathetic approach ensures that clients feel supported and understood, which is particularly crucial for those navigating the housing market for the first time.
This dedication to helping first-time buyers not only benefits her clients but also brings Julia immense satisfaction. Seeing her clients achieve their dreams of homeownership and knowing she played a role in that journey is one of the most rewarding aspects of her job.
Guiding First-Time Sellers: A Personal Touch
Julia’s expertise is not limited to buyers; she also excels in guiding first-time sellers through the often daunting process of selling their homes. Her recent experience assisting her mother in selling the family home after 30 years highlighted the emotional and logistical challenges first-time sellers face. Julia’s ability to empathize with her clients and provide clear, step-by-step guidance ensures a smoother selling experience.
Her approach to selling is comprehensive and compassionate. Julia takes the time to explain every detail, from preparing the home for sale to navigating offers and closing the deal. Her personal experience with her mother’s sale has deepened her understanding of the emotional aspects involved, allowing her to support her clients more effectively.
Julia’s dedication to her clients is evident in her willingness to go above and beyond to ensure their needs are met. Whether it’s helping with staging, coordinating open houses, or providing emotional support, Julia is committed to making the selling process as stress-free as possible.
Leveraging Marketing and Film Background for Real Estate Success
Julia’s background in film and marketing plays a crucial role in her real estate strategy. Her ability to create visually appealing and engaging content sets her listings apart in a competitive market. From high-quality photos to video walkthroughs and Instagram Lives, Julia uses her skills to present properties in the best possible light.
Her popular Instagram account, “Tucson Inside and Out,” showcases her talent for storytelling and community engagement. Initially started to document a condo renovation project, the account has evolved to highlight local neighborhoods, businesses, and real estate opportunities. Julia’s engaging content not only attracts potential buyers but also builds a connection with the Tucson community.
Julia believes that effective marketing is about more than just listing a property; it’s about telling a story. By diving into the details of the neighborhood and the unique features of each home, she creates a narrative that resonates with buyers. Her innovative approach to marketing is a testament to the value of creativity in real estate.
Renovation and Staging: Enhancing Property Appeal
In addition to her marketing skills, Julia brings hands-on experience in home renovation and staging. Her passion for DIY projects and home improvements started as a hobby and has become an integral part of her real estate practice. Julia’s ability to visualize potential and transform spaces enhances the appeal of the properties she represents.
Julia’s renovation experience includes managing projects, coordinating with contractors, and even performing some tasks herself. This practical knowledge allows her to advise clients on cost-effective improvements that can increase their home’s value. Her eye for design and attention to detail ensure that each property is presented in the best possible way.
Staging is another area where Julia excels. She understands the importance of creating a welcoming and attractive environment that appeals to buyers. Whether it’s rearranging furniture, adding decorative touches, or suggesting minor repairs, Julia’s staging efforts help homes sell faster and for a better price.
Celebrating Tucson Inside and Out
Julia’s Instagram account, “Tucson Inside and Out,” is a celebration of Tucson’s vibrant community and real estate market. The account features local businesses, street art, picturesque neighborhoods, and behind-the-scenes looks at Julia’s real estate activities. Her content not only showcases properties but also highlights the unique character of Tucson.
Julia’s goal is to create a sense of community and connection through her posts. By featuring local businesses and events, she supports the local economy and fosters a sense of pride in the community. Her tagline, “Love where you live inside and out,” encapsulates her mission to help people appreciate both their homes and their neighborhoods.
Through her engaging content, Julia has built a loyal following and established herself as a trusted voice in the Tucson real estate market. Her ability to blend real estate with local culture and community engagement sets her apart and makes her a valuable resource for anyone looking to buy or sell in Tucson.
Get Involved and Share the Spotlight
We hope Julia Van Valkenburg’s insights have inspired you to pursue a fulfilling career in real estate. If you have any questions or would like to learn more, don’t hesitate to contact Tom Heath. Additionally, if you know a real estate professional who exemplifies excellence and balance, we invite you to nominate them to be featured on our show. Your input and suggestions are invaluable as we continue to share stories and tips to help real estate professionals thrive.
